어딩(eoding)

Eoding is a B2B, SaaS startup based in South Korea, founded in 2018. Described as the 'shopify/cafe24' of the travel industry, Eoding offers a Saas-based Tour-commerce platform, addressing the limitations and issues of E-commerce in selling and managing intangible products such as travel. The company's mission is to innovate and challenge the travel industry, viewing travel from a new perspective and striving for industry transformation. In 26 October 2022, Eoding secured a significant KRW3.60B Series A investment from K2 Investment Partners, Mirae Asset Securities, TS Investment, Laguna Investment, and Daekyung Investment. The investment reflects the industry's confidence in Eoding's innovative approach and its potential for growth and success in the burgeoning travel commerce sector.