Flaus is a DTC oral beauty brand that has created a patent-pending electric flosser utilizing sonic vibrations and real dental floss to revolutionize the flossing experience, making it as convenient as brushing. Founded in 2019 and based in the United States, Flaus aims to transform daily oral care routines into enjoyable rituals. The company's mission is to promote self-acceptance and self-expression through its innovative oral beauty platform, catering to real people with real teeth and real smiles. Notably, Flaus operates as a Public Benefit Corporation, emphasizing its commitment to social and environmental responsibility.
In its latest financing round on 11th October 2023, Flaus successfully secured $2.00M in Seed Round investment. The funding was led by prominent investors including the USC Marshall Venture Fund, YETI Capital, GreenLight Venture Partners, and Doug Bouton. The financial backing from these well-respected investors indicates their confidence in Flaus's innovative approach to oral care and its potential for future growth within the Consumer Electronics, Consumer Goods, and E-Commerce industries.