Friction Free Shaving, founded in 2015 and headquartered in the United Kingdom, aims to revolutionize women's beauty routines with its high-quality products. The company's slogan, "Fuss free, effortless beauty delivered when you decide," reflects its commitment to providing convenience and luxury to its customers. FFS addresses the historical disparity between men's and women's razors, offering a range of products tailored specifically for women.
The last major funding for FFS was a £1.25M Series A investment on 05 April 2017, with the investment coming from Athene Capital. This investment underscores the confidence that investors have in the company's vision and potential for growth.
As an e-commerce startup, FFS has diversified its product offerings beyond shaving to include tanning, haircare, and deodorant. This expansion demonstrates the company's dedication to meeting the diverse needs of its customer base. FFS's focus on quality, convenience, and flexibility, coupled with the support of notable investors, positions the company for further success in the women's beauty and personal care market.