NIRA

Revolutionizing the beauty industry with patented laser technology and clinically proven results.

General Information
Industries
Wellness Beauty
Funding Stage
Angel
Product Stage
-
Business Model
-
Company Overview
Founded
2019
Employees
17
Location
Danvers, United States
Website
NIRA - Company Details

NIRA is a startup revolutionizing the beauty industry with patented laser technology and clinically proven results. Founded in 2012 by serial entrepreneur and laser industry expert, David Bean, NIRA's mission is to provide at-home laser technology, previously only available at dermatologists' offices, at a fraction of the cost. Their patented, non-fractional laser devices tighten skin, reduce wrinkles, and provide a smoother complexion.

NIRA operates as an omni-channel business, with its products distributed across various channels including retail, home shopping, direct-to-consumer, eCommerce, and international channels. Approved sellers of NIRA's products include CurrentBody US & UK, Amazon USA, QVC USA, 40 Boxes, and FabFitFun. The startup has gained traction among beauty influencers and over 25,000 loyal customers, in addition to winning CurrentBody's Customer Choice Awards in 2021.

The latest investment for NIRA came in the form of an Angel Round investment on 16 March 2022, with Arizona Technology Investors participating as the investor. This investment is further testimony to the potential of NIRA's innovative beauty technology and its appeal to investors looking to capitalize on the growing trend of at-home beauty solutions.

NIRA's disruptive approach to revolutionizing at-home beauty treatments, combined with its strong track record and backing from notable investors, positions the company as a significant player in the beauty and skincare industry.