OptiMine Software is a pioneer in privacy-focused, agile marketing measurement and optimization, enabling marketers and agencies to significantly enhance marketing performance and achieve notable ROI from advertising investments. Founded in 2008, the company offers the market’s quickest attribution and marketing mix modeling solutions, providing detailed campaign-level insights across digital and traditional marketing channels, addressing online and offline conversions. Notably, OptiMine operates without the use of cookies, PII, or cross-device identity data, positioning itself as a privacy-forward, future-proof solution.
The company has a solid history of growth and stable, profitable financials. With a team of highly experienced professionals in marketing, analytics, and technology, OptiMine is dedicated to driving client growth through performance enhancement and agile test & learn methodologies. Moreover, OptiMine was recently recognized as a leading vendor in the Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022, receiving praise such as "Invest in OptiMine if you want fast, scalable insights," and being noted as one of the "Top 10 Providers that Matter Most."
In June 2016, OptiMine secured a $532.11K Debt Financing investment, demonstrating investor confidence in the company's potential for growth and innovation. As a leader in the industries of Advertising, Digital Media, and Marketing, OptiMine is well-positioned to deliver improved speed, privacy, flexibility, and actionable guidance to brands seeking to advance to the next generation of marketing measurement and optimization.
