PathFactory

Supercharge ABM, Partner Marketing, Web Personalization, and Sales Interactions with personalized content experiences.

General Information
Industries
Automation, Creator Economy +1
Funding Stage
Private Equity
Product Stage
-
Business Model
-
Company Overview
Founded
2012
Employees
138
Location
Toronto, Canada
Website
PathFactory - Company Details

PathFactory is a marketing startup based in Canada, founded in 2012. The company offers personalized, engaging, and conversion-focused experiences across the entire B2B buyer journey. Through its AI-powered content intelligence, PathFactory enables the generation of personalized content experiences for individual buyers and target accounts, making it an ideal solution for ABM strategies.

PathFactory's recent success is evident in its recognition as one of 2020's Technology Fast 500 companies by Deloitte. Moreover, it was honored as the 2023 Top-Rated Content Marketing Software by TrustRadius and named a 2023 Content Experience Leader by G2. Additionally, it was recognized as a Cool Vendor in Technology Marketing by Gartner.

The most recent investment in PathFactory was a Private Equity Round at 05 November 2021, with investment from Vertu Capital and BDC Venture Capital. This investment reflects the confidence of leading investors in PathFactory's potential for growth and innovation in the marketing technology sector. With its strong industry recognition and recent investment, PathFactory is positioned to further enhance its impact on the marketing industry.