Acrotrend - Customer Insights and Analytics

Acrotrend is a full-service customer analytics consultancy specializing in enhancing customer lifetime value for its clients using industry expertise, practical data science and sophisticated artificial intelligence. Founded in 2007, the company has successfully delivered over 250 engagements in several industry verticals, with clients including The Economist, Informa, Reed Exhibitions, Gilead Sciences, BNP Paribas, GlaxoSmithKline, Nuffield Health, Groupe Atlantic, Cancer Research UK and others.

Acrotrend's areas of expertise include Customer Data Platform, Customer Data Management & Engineering, 360° view of customer, Customer journey analytics, and Customer data science, Machine Learning and Artificial Intelligence. The company's solutions are underpinned by technologies like Snowflake, AWS, Talend, PowerBI, and others including open-source components.

The company's slogan "We give your business actionable insights right when you need them most enabling well-informed and timely decisions" encapsulates its core mission. Acrotrend enables its clients to exceed their customer and revenue objectives by helping them make robust, data-driven decisions to acquire, serve and retain customers, improve the customer experience, and thus, increase their lifetime value.

While specific headquarter information and recent investment details are not available at this time, Acrotrend's track record and expertise position it as a significant player in the IT and Information Technology industries.