airtango, founded in 2016, operates as a key player in the Instore TV Fitness & Lifestyle sector within the D-A-CH region (Germany, Austria, and Switzerland). With operational leadership from Steffen Knödler and Gerhard Borchers, the company has firmly established itself as a market leader.
Airtango's business model is bifurcated into two core divisions: airtango INSTORE TV and airtango MEDIA. The company specializes in the production and distribution of audio-visual content tailored for screens and audio systems in sports, health, and lifestyle venues. This strategic focus extends to the broad-based marketing of its media services.
The reach of airtango includes over 3600 screens across more than 900 locations, featuring a 24/7 online TV channel broadcasted on over 2900 screens and 17 LED walls. Their deployment of targeted DOOH advertising on 700 devices further underscores their prominent footprint in this domain.