United States
ATR Thrive is a nutrition startup focusing on addressing the critical issue of calf mortality. Their Get-Go products aim to tackle the root cause of the problem rather than just treating the symptoms. By prioritizing the digestion of proteins and fats crucial to calf well-being, ATR Thrive offers a range of products tailored to different feeding scenarios, as well as stress-reducing solutions. The company's innovative approach has led to success with calves and goats, and they have expanded their product line to cater to lambs, deer, and piglets.
Founded in 2018, the startup received a $50.00K grant investment from Arch Grants in October 2020. This funding has helped ATR Thrive to further develop and expand its product range, offering a promising solution to the high mortality rates among young livestock. The success of their approach not only contributes to reducing labor but also promotes a healthier environment for the animals. ATR Thrive's dedication to providing an alternative to medicated feed demonstrates its potential to revolutionize infant calf nutrition and make a significant impact on the industry.
