Bazaarvoice, founded in 2005, is a recognized leader in providing authentic consumer voice solutions. Headquartered in Austin, Texas, with a presence in North America, Europe, and Australia, the company has carved out a significant niche by helping brands enhance their discovery and trust among consumers.
The company's mantra, "Be Discovered. Be Trusted. Be Chosen," underscores its commitment to sourcing, verifying, and amplifying ratings, reviews, photos, and videos to drive higher conversion rates for over 13,000+ leading brands and retailers. In today's environment where consumer skepticism and AI interference are prevalent, Bazaarvoice positions itself as the gold standard for content authenticity, with an impressive 97% of content reviewed for authenticity.
The company's last known financial activity was a growth equity venture capital investment led by THL Partners on March 1, 2021. This backing underscores investor confidence in Bazaarvoice's innovative approach and its ability to sustain trustworthiness as a unique market differentiator.