American Fork, United States
Built Brands, founded in 2018, is carving out a niche in the protein snack industry with its slogan, "☁️ fluffy, chocolatey, & packed with protein 🍫 15g - 17g protein, plus collagen." This startup uniquely positions itself by offering a line of protein snacks that combine indulgent flavors with nutritional benefits.
Their flagship product, BUILT Puff, captures consumer interest by marrying the texture of marshmallows with the functionality of protein bars. With a focus on taste and texture, Built Brands strives to redefine how consumers perceive protein snacks, aiming to transform them from merely functional foods to enjoyable treats.
Though detailed investment data and headquarters information are not disclosed, Built Brands has scaled its distribution widely, being available both online and at retailers nationwide. This suggests robust demand and a strong market presence, making it a potential candidate for investment consideration, particularly for those interested in the evolving health and wellness sector.
