New Zealand
Business Sorter is a SaaS startup founded in 2015 and based in New Zealand. Their slogan, "A simple online business planning tool that allows you to put together a plan in 1-3 hours," encapsulates the essence of their cloud-based platform. The tool is designed to streamline the traditionally complex and time-consuming process of business planning, enabling users to create detailed, live business plans efficiently.
The company's unique approach stems from the idea of applying a simple sorting process to business planning, making it much faster and more affordable than conventional methods. Business Sorter's value proposition includes helping users prioritize and stay focused, ultimately leading to increased profitability, united and motivated teams, skill and knowledge growth, as well as enhanced productivity and sales.
Moreover, the startup emphasizes the importance of business planning, citing studies by Cranfield School of Management and Warwick Business School in the United Kingdom, as well as the Journal of Management Studies in the USA, which found that businesses are up to 30% more profitable when they plan well and follow through.
Although specific details about their last investment or investors are not available, the innovative concept and the potential to disrupt the business planning landscape could make Business Sorter an intriguing opportunity for venture capital firms aiming to invest in the SaaS industry.
