Crumb logo — Crumb incentivizes daily movement through partnerships and l...

Crumb

Crumb incentivizes daily movement through partnerships and leverages preferences to increase physical activity and prevent diseases.

Founded 2019 Pre-Seed Total: $100.00K Health and Wellness, Sports +1

General Information

Company Name Crumb
Founded Year 2019
Industries Health and Wellness, Sports, Marketing
Funding Stage Pre-Seed
Social

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About Crumb

Crumb is an innovative startup founded in 2019 with a focus on incentivizing daily movement and promoting physical activity to prevent diseases. The company's slogan, "Crumb incentivizes daily movement through partnerships and leverages preferences to increase physical activity and prevent diseases," encapsulates its core mission. With a multi-faceted approach, Crumb collaborates with various industries such as gyms, employers, and brands to provide incentives for daily movement. This aligns with the World Health Organization's report highlighting that 70% of deaths stem from preventable clinical conditions that can be significantly reduced through moderate daily activity. Crumb's key strategy involves leveraging user activity and shopping habits to offer tailored product recommendations, thereby promoting consistent physical activity. In October 2019, the company secured a €25.00K Pre Seed Round investment, with NCA as the investor. This investment underlines the recognition and support that Crumb has garnered in its initial stages. As the startup continues to develop its unique approach to promoting physical activity and health, it is poised to make a significant impact in the wellness and preventive healthcare space.

Taxonomy: health and wellness, fitness incentivization, preventive health, activity tracking, behavioral incentives, personalized recommendations, corporate wellness, cross-industry partnerships

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Pre Seed Round €25.00K 1
NCA
15 Oct 2019
Pre Seed Round €75.00K 1
IFB Innovationsstarter GmbH
16 Jul 2019

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FAQ About Crumb

Crumb incentivizes daily movement through partnerships and leverages preferences to increase physical activity and prevent diseases.
Crumb was founded in 2019.
Crumb operates in Health and Wellness, Sports and Marketing. Its work centres on health and wellness, fitness incentivization, preventive health and activity tracking.
Crumb has completed 2 funding rounds, raising a total of $100.00K. The latest funding stage is Pre-Seed.
Top alternatives and competitors to Crumb include wOS, StepSetGo, Addapp, ULive, YuMuuv. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Crumb and wOS are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Crumb, https://bouncewatch.com/company/crumb, updated 11 May 2025. When citing, please name BounceWatch and link this page.

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