D.M.C. Group

DMC Group is a global leader in branded needlecraft, comprising four iconic needlecraft brands: DMC, Wool And The Gang, Sirdar, and Rowan. With a heritage dating back to 1746, DMC is renowned for its high-quality embroidery threads and floss. Sirdar, established in 1880, is a household name in the UK and a growing presence in the USA, offering a wide range of hand-knitting yarns and pattern designs. Meanwhile, Wool And The Gang stands out as a digitally native, direct-to-consumer brand of knitting DIY kits and premium yarns, known for its fashion-led approach. The premium design-led British yarn brand, Rowan, boasts a longstanding heritage in the UK and the US, with an expanding international presence. Additionally, the group owns Tilsatec, a manufacturer of cut-resistant technical yarns for protective work gloves and sleeves, recognized for its premium quality and reliability.