Laguna Beach, United States
Entertainment Works, INC is a pioneering force in the market research industry, leveraging 30 years of experience in kiosk methodology to deliver an extensive network of polling kiosks across the U.S. Since 1992, the company has provided products and services to research firms and Hollywood film studios through its 50 owned and operated kiosks situated in mall and movie theater lobbies spanning across 23 locations in the United States.
Teaming up with industry giants such as ComScore and Screen Engine, Entertainment Works, INC plays a crucial role in fueling the groundbreaking weekly audience reaction poll, PostTrak, within its theater network. It also excels in 'offsite' data collection, extending its reach to conduct fan experience studies for major sports leagues like MLB, NHL, and NFL, and creating 'pop-up' locations for data collection when regular locations are not feasible.
The company offers various types of research services including exit polling, trailer testing, in-theater analytics, and special event evaluations for high-profile occasions such as the Boston Marathon, MLB games, NHL, NFL Super Bowls, and even Rodeos. Its programming, hosting, and data delivery are top-notch, providing standard online surveys, offline survey options, and timely, customized data delivery, incentivizing respondents with e-gift codes for their opinions.
Entertainment Works, INC maintains rigorous quality control through 7-day project management, email verification, respondent photo checks, monthly secret shops, and data checks to ensure the highest data quality. With their extensive network and comprehensive services, the company presents a compelling opportunity for potential investors looking to capitalize on the convergence of entertainment, research, and technology.
