Jaipur, India
Freewill is a revolutionary beauty brand based in India, founded in 2018 with the mission of providing personalized hair care solutions. The company challenges the conventional beauty industry by acknowledging that each individual's hair type and goals are unique, and therefore require customized products. Through the use of Artificial Intelligence and machine learning, they have developed a system that formulates unique hair care products tailored to the specific needs of each customer.
At the core of Freewill is the belief in the power of personalization and the potential of AI in shaping the future of beauty. The company's approach has garnered significant attention, leading to a Seed Round investment on 10th October 2019, where they secured funding from reputable investors including Blume Ventures, Lightspeed Venture Partners, Omidyar Network, and Surge.
By recognizing the limitations of one-size-fits-all beauty solutions and leveraging advanced technologies, Freewill sets itself apart as the smartest and most intelligent beauty company, positioning itself at the forefront of innovation in the industry.
