Gaither International is a full-service market and opinion research firm based in Puerto Rico, also operating in Latin & Central America and the Caribbean. Established in 1984, Gaither offers Ad-Hoc, Syndicated, and Qualitative market research, positioning itself as a leading marketing research company in the region. Their exclusive MBP study provides invaluable media consumption data derived from 2,400 monthly interviews.
With a strong focus on providing comprehensive research and marketing strategy services, Gaither International caters to the marketing and advertising industries. The company's Santurce facilities boast three separate focus group session rooms, each equipped with a client room and one-way mirror, along with a spacious theater for evaluating advertising and programming.
Having gained a significant foothold since its inception in 1971 in Stamford, Connecticut and subsequent expansion to Puerto Rico, Gaither stands out as one of the Caribbean’s prominent marketing research firms, serving a diverse clientele across numerous industries.