Gen Media Partners is an integrated sales and marketing company known for its slogan "INNOVATIVE. EVOLVED. EXPANDED." The company operates McGavren Guild Media, Local Focus Radio, HRN Media Network, and MG Malls, making it the largest independent radio representation firm in the U.S. Established in 2013, the company boasts a platform of over 1,000 exclusive radio stations in 330 markets with 98 percent coverage across the country.
Gen Media Partners offers a unique cross-selling approach to media advertising sales, facilitating the creation of national, regional, and local campaigns across various mediums including radio, TV, digital, out of home, malls, and events. The company's multi-level model of media sales representation aims to introduce new advertisers to radio, bringing engaged consumers to brands. This comprehensive strategy is termed as The Gen Media Approach.
The company's focus lies within the Advertising, Marketing, CRM, and Sales industries. Despite the absence of specific details on its headquarters and recent investments and investors, Gen Media Partners' innovative approach and extensive market reach make it a compelling player in the media and advertising landscape.