Sandton, South Africa
JCDecaux Africa stands as the leading Out-of-home media specialist on the African continent, catering to a diverse range of advertising solutions across 17 countries. Boasting an extensive portfolio that encompasses digital and static formats, such as Airports, Gautrain, Roadside Digital (RSD), Roadside Static, Iconic, Mall, and Street Furniture, the company has strategically positioned itself in highly coveted locations. Accommodating major media agencies, multinationals, and renowned global brands, JCDecaux Africa's tailored media planning and strategy revolve around in-depth research and insights tools, designed to optimize clients’ advertising investments and achieve their campaign objectives.
Having been in operations since 1964, JCDecaux Africa mirrors the broader global success of its parent company, JCDecaux, which holds the distinction of being the foremost outdoor advertising enterprise worldwide. Present in over 80 countries and 4,030 cities, JCDecaux's legacy of over 55 years underscores its unwavering commitment to innovation, quality, aesthetics, and functionality. With a workforce exceeding 10,000 employees, the group's expertise in street furniture, transport, and billboard advertising remains unparalleled. Moreover, JCDecaux's pivotal role in spearheading the concept of the connected city aligns with the demands of the modern era, emphasizing human-centric, open, and sustainable urban environments.
Although the specifics of the latest investment and the corresponding investors are yet to be disclosed, JCDecaux Africa's ever-evolving narrative aligns with the paradigm shift in outdoor advertising, redefining the industry's landscape and magnifying its global influence.