LENDIT.

LENDIT. is a South Korean fintech startup founded in 2015. Their vision of integrating technology into finance has led to the development and operation of the P2P finance platform 'LENDIT.' The company's core focus is on personalized and fair interest rates, enabled through big data analysis and machine learning-based credit evaluation models. LENDIT has gained recognition for its vision, technological capabilities, and the convergence of finance and IT, attracting investments from prominent venture capital firms and public institutions. Noteworthy investors include Alto Ventures based in Silicon Valley, Collaborative Fund from San Francisco and New York, along with leading impact investment firm Yellow Dog and Krevis Partners from South Korea.

The most recent investment occurred on 07 December 2021, with a KRW50.40B Series C investment from H&Q Korea. LENDIT's commitment to continual innovation and the fusion of finance and technology positions them as a promising player in the fintech industry, embodying the ethos of 'technology encapsulating finance.'