SugarCRM logo — SugarCRM helps sales leaders reach their highest potential.

SugarCRM

SugarCRM helps sales leaders reach their highest potential.

Founded 2004 United States San Francisco, United States 585 employees Total: $139.20M

General Information

Company Name SugarCRM
Founded Year 2004
Location United States San Francisco, United States
Founders / Decision Makers
Team member
Employees 585
Social

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About SugarCRM

SugarCRM, founded in 2004, is a pivotal player in the realm of customer relationship management, tailored specifically for industries that thrive on complex relationships such as manufacturing, wholesale, and distribution. Headquartered in the United States, the company commits to helping sales leaders reach their full potential, cutting through the complexities of modern sales processes.

Adopting the slogan, "SugarCRM helps sales leaders reach their highest potential," the company's approach emphasizes strategic growth over the reliance on serendipity. It primarily focuses on aiding clients in prioritizing opportunities and using existing resources to drive growth effectively.

The firm's last significant financial move was a $16.00M late venture capital investment on 01 July 2019, involving influential investors like GingerBread Capital, JetBlue Technology Ventures, and MS&AD Ventures, among others. This backing reflects investor confidence in SugarCRM's potential to innovate in its specialized domain.

Taxonomy: CRM Solutions, Sales Force Automation, Customer Relationship Management, Contact Management, Marketing Automation, Lead Management, Mobile CRM, Social CRM, Customer Journey Optimization, Business Process Optimization, Wholesale, Distribution

Services & Products

Sugar Sell
Sugar Market
Sugar Serve
Sugar sales-i

Target Customers

B2B Companies Manufacturers Wholesalers Distribution Companies Sales Teams

Funding Rounds & Investors (10)

View All
Funding Stage Amount Investors Lead Investors Date
Late VC $16.00M 8
GingerBread Capital, JetBlue Technology Ventures +6
01 Jul 2019
Growth Equity VC Undisclosed 1
Accel-KKR
01 Aug 2018
Secondary Market Undisclosed -
01 Sep 2015
Convertible Note $3.60M -
01 Jan 2015
Series F $40.00M 1
Goldman Sachs
01 Aug 2013
Late VC $33.00M 4
Walden Venture Capital, NEA +2
01 Apr 2012
Series D $20.00M 2
Walden Venture Capital, NEA
01 Jan 2008
Series C $18.80M 2
Walden Venture Capital, NEA
01 Oct 2005
Series B $5.80M 1
Walden Venture Capital
01 Feb 2005
Series A $2.00M 1
Threshold Ventures
01 Aug 2004

SugarCRM Alternatives & Competitors

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SugarCRM vs

Conversas que convertem ✨

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SugarCRM vs

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FAQ About SugarCRM

SugarCRM helps sales leaders reach their highest potential.
SugarCRM was founded in 2004.
SugarCRM is headquartered in San Francisco, United States.
SugarCRM has approximately 585 employees.
SugarCRM has completed 10 funding rounds, raising a total of $139.20M.
SugarCRM offers: Sugar Sell, Sugar Market, Sugar Serve, Sugar sales-i.
Top alternatives and competitors to SugarCRM include Brevo, Hi Platform, Lydia Sistemas Inteligentes, SuperOffice, Videobot. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SugarCRM and Brevo are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SugarCRM, https://bouncewatch.com/company/sugarcrm, updated 14 October 2025. When citing, please name BounceWatch and link this page.

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