TANA is a subsidiary of The Barcode Group, specializing in digital marketplace navigation for brands. With a strong focus on major players like Amazon, Walmart 3P, Target+, and Macy's, TANA's expertise simplifies the complexities of eCommerce. In addition to Sales & Marketing, TANA is part of a larger family under The Barcode Group, including Portu Sunberg, Avenue C, and Belmont Partners, which are expanding into new domains. Founded in 1978 and headquartered in the United States, TANA secured a significant $25.00M Series A investment on 03 February 2025. This investment was attributed to prominent backers such as Lightspeed Venture Partners, Firstminute capital, Northzone, Tola Capital, Alliance VC, Lars Rasmussen, and Holly Branson.
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Funding Rounds & Investors (1)
View All| Funding Stage | Amount | Investors | Lead Investors | Date |
|---|---|---|---|---|
| Series A | •••••• | 7 |
|
03 Feb 2025 |
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