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The Honest Company logo — Inspiring everyone to love living consciously!

The Honest Company

Inspiring everyone to love living consciously!

Founded 2012 United States Los Angeles, United States 446 employees Private Equity Total: $503.00M Consumer Goods, E-Commerce +1

General Information

Company Name The Honest Company
Founded Year 2012
Location United States Los Angeles, United States +1
Employees 446
Industries Consumer Goods, E-Commerce, Lifestyle
Funding Stage Private Equity
Social

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About The Honest Company

The Honest Company is a digitally-native brand that seeks to disrupt multiple consumer product categories by leading the clean lifestyle movement. Established in 2012, the company is headquartered in the United States and has received a $200.00M investment in a Private Equity Round from L Catterton on 07 June 2018. The company is dedicated to creating safe, effective, and thoughtfully formulated personal care, beauty, baby, and household products that are available both online and at over 32,000 retail locations across the United States, Canada, and Europe. The Honest Company's mission, encapsulated by its slogan "Inspiring everyone to love living consciously," is underpinned by values such as transparency, trust, and sustainability, aligning with its consumers' health, families, and homes. For more information about the company, interested parties can visit www.honest.com.

Taxonomy: Clean lifestyle products, Sustainable consumer goods, Eco-friendly baby products, Natural skincare, Household essentials, Convenient product bundles, Digital marketing, Mission-driven brand, Transparency and trust, Health and wellness products

Services & Products

Online retail of baby care
beauty
and skincare products
subscription services for diapers and wipes

Target Customers

Parents caregivers individuals interested in clean and sustainable consumer goods

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Private Equity Round •••••• 1
Investor
07 Jun 2018
Series E •••••• 4
Investor Investor Investor Investor
12 Oct 2017
Series D •••••• 6
Investor Investor Investor Investor Investor
•••• •••• 		14 Aug 2015
Series C •••••• 6
Investor Investor Investor Investor Investor Investor
26 Aug 2014
Series B •••••• 6
Investor Investor Investor Investor Investor Investor
11 Nov 2013

View All 7 Funding Rounds

The Honest Company Alternatives & Competitors

The Honest Company vs
Fat Earth Media
Fat Earth Media United States

Revenue doesn't grow on trees, unless you plant the right seeds.

26 employees
The Honest Company vs
Airi Media
Airi Media United States

When Technology Meets Media

10 employees
Advertising, Information Technology
Compare The Honest Company vs Airi Media
The Honest Company vs
Americanstar US
Americanstar US United States

The future of affordable luxury is here.

17 employees
Manufacturing, Retail
Compare The Honest Company vs Americanstar US
Also compare with: The Honest Company vs Rooted Living Rooted Living

FAQ About The Honest Company

Inspiring everyone to love living consciously!
The Honest Company was founded in 2012.
The Honest Company is headquartered in Los Angeles, United States.
The Honest Company operates in the following industries: Consumer Goods, E-Commerce, Lifestyle.
The Honest Company has approximately 446 employees.
The Honest Company has completed 7 funding rounds, raising a total of $503.00M. The latest funding stage is Private Equity.
The Honest Company offers: Online retail of baby care, beauty, and skincare products, subscription services for diapers and wipes.
Top alternatives and competitors to The Honest Company include Fat Earth Media, Airi Media, Americanstar US, Rooted Living, Landis. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
The Honest Company and Fat Earth Media are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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