ViveLaCar, founded in 2019 in Stuttgart, Germany, is revolutionizing the automotive industry with its innovative car subscription model. Under the slogan "Dein Abo. Deine Freiheit.", this startup bridges the gap between end-customers and licensed dealerships by offering a vast selection of vehicles that are readily available at a competitive, all-inclusive price.
The platform stands out with its exceptional flexibility, allowing customers to drive their chosen cars for as long as desired with a minimal cancellation notice period of just three months. This subscription model encompasses all expenses except fuel and certain fluids, providing a hassle-free experience where users can conveniently book a car online and let ViveLaCar manage the rest.
Recently, the company secured a strategic investment through an acquisition by The Platform Group as of 01 December 2023, signaling strong investor confidence and potential for further expansion in the car subscription market.