WayCool Foods, founded in 2015, positions itself as India’s leading and rapidly expanding agri-commerce firm, focusing on transforming the agriculture sector through cutting-edge technology and innovation. Their slogan, "Join us in building India's largest Food and Agritech platform with nextgen tech, innovation, and impact," encapsulates their mission.
The company stands out by managing an intricate supply chain that spans from soil to sale, engaging over 85,000 farmers through their Outgrow program. WayCool Foods operates a full-stack, broadline product range including fresh produce, staples, and dairy. Their impressive network reaches more than 100,000 clients across numerous channels, including general trade, modern trade, and food services.
Their brand portfolio consists of Madhuram, KitchenJi, L'exotique, and Freshey’s. Recently, the company secured a $30.00M Convertible Note investment, which underscores investor confidence in their growth potential.