Ambassador Software
The World's #1 Referral Marketing Software
49 employees · est. 2010 · Seattle, United States
-logo.jpg "Formation (acquired by BCG)"){kind=logo}
Formation (acquired by BCG)
Formation is the global leader in developing scalable solutions for individualized offers.
42 employees · est. 2015 · San Francisco, United States
Ambassador Software is the older company (2010 vs 2015).
Side-by-Side Comparison
| Metric | Ambassador Software | Formation (acquired by BCG) |
|---|---|---|
| Founded | ||
| Founded | 2010 older | 2015 |
| Headquarters | ||
| Headquarters | Seattle, United States | San Francisco, United States |
| Employees | ||
| Employees | 49 | 42 |
| Industry | ||
| Industry | Automation, SaaS, Marketing | Messaging and Telecommunications |
| Funding Stage | ||
| Funding Stage | Series Unknown | Series A |
| Total Funding | ||
| Total Funding | $6.57M | $30.00M |
| Funding Rounds | ||
| Funding Rounds | 6 | 1 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Referral Marketing, Customer Acquisition, Customer Retention, Loyalty Rewards, API Integration, Affiliate Tracking, Partner Program, Customer Engagement, Conversion Optimization, Revenue Growth | Personalization, Customer Interaction, Enterprise Scale, Marketing, Customer Retention, Revenue Growth |
| Website | ||
| Website | getambassador.com | formation.ai |
About Ambassador Software
Ambassador Software is a SaaS startup founded in 2010 in the United States. The company is committed to helping businesses reduce acquisition costs and boost customer lifetime value through its end-to-end customer referral and loyalty rewards platform. The slogan, "The World's #1 Referral Marketing...
About Formation (acquired by BCG)
Formation is a leader in personalized offer solutions, recently acquired by BCG. Their slogan, "Formation is the global leader in developing scalable solutions for individualized offers." is a testament to their core focus. Using AI and ML, they enable true 1:1 personalization at scale, continually...
We will tell you when either one moves
BounceWatch watches Ambassador Software and Formation (acquired by BCG) for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Ambassador Software and Formation (acquired by... — by email.
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Compiled from the BounceWatch company index. We last looked at Ambassador Software on 12 Sep 2024, and Formation (acquired by BCG) on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.