Piggy
Smart Money app that combines banking, investments, and advice in one place
16 employees · est. 2016 · Mumbai, India
Piggy is the older company (2017 vs 2016); ANNA Money is the larger of the two.
Side-by-Side Comparison
| Metric | ANNA Money | Piggy |
|---|---|---|
| Founded | ||
| Founded | 2017 | 2016 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | Mumbai, India |
| Employees | ||
| Employees | 199 larger | 16 |
| Industry | ||
| Industry | Financial Services, Fintech, Banking | Financial Services, Fintech, Mobile |
| Funding Stage | ||
| Funding Stage | Series A | Seed |
| Total Funding | ||
| Total Funding | Not tracked yet | $1.03M |
| Funding Rounds | ||
| Funding Rounds | 5 | 4 |
| Services | ||
| Services | Business account management, Automatic tax filing, Same-day company registration, Expense and payment management, Digital bookkeeping, International payments and currency accounts, VAT, Corporation Tax, and Payroll services | Not tracked yet |
| Target Customers | ||
| Target Customers | Small to mid-sized businesses, Limited companies, Startups, Sole traders, Freelancers, Entrepreneurs needing digital financial management tools | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Small Business Banking, Invoicing Software, Receipt Scanner App, Tax Services, Digital Payments, Fraud Protection, Compliance Management, KYC/KYB Onboarding, Tax Calculation, VAT Filing, Expense Management, Financial Technology | Digital Banking, Investment Management, Savings, Financial Advice, Wealth Creation, Smart Portfolios, Spend Analytics, Personal Finance, Goal-based Saving, Reward Programs, Round-up Investments, Commission-free Investing, Technology-driven Service |
| Website | ||
| Website | anna.money | piggy.co.in |
About ANNA Money
ANNA Money, founded in 2017, brands itself with the slogan Absolutely No Nonsense Admin, offering an AI-powered, all-in-one business solution tailored for small businesses. Operating in the UK and Australia, it caters to the Financial Services, Fintech, and Banking sectors. ANNA's innovative platfor...
About Piggy
Piggy is a smart money app that amalgamates banking, investments, and advice into a single platform. The company, established in 2016 and headquartered in India, offers a digital bank account, a debit card, and a seamless mobile experience to facilitate wealth creation. With spend analytics and fast...
We will tell you when either one moves
BounceWatch watches ANNA Money and Piggy for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at ANNA Money and Piggy — by email.
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Compiled from the BounceWatch company index. We last looked at ANNA Money on 11 May 2026, and Piggy on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.