Atoa
Accept payments with fees up to 50% lower than cards. #paywithatoa
57 employees · est. 2022 · London, United Kingdom
Hitachi Payment Services Pvt. Ltd.
End-to-end payments & commerce solutions.
2781 employees · est. 2008 · Mumbai, India
Hitachi Payment Services Pvt. Ltd. is the older company (2022 vs 2008); Hitachi Payment Services Pvt. Ltd. is the larger of the two.
Side-by-Side Comparison
| Metric | Atoa | Hitachi Payment Services Pvt. Ltd. |
|---|---|---|
| Founded | ||
| Founded | 2022 | 2008 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | Mumbai, India |
| Employees | ||
| Employees | 57 | 2781 larger |
| Industry | ||
| Industry | Finance, Financial Services, Fintech | Financial Services, Payments, Retail |
| Funding Stage | ||
| Funding Stage | Seed | Series Unknown |
| Total Funding | ||
| Total Funding | $8.70M | $8.00M |
| Funding Rounds | ||
| Funding Rounds | 2 | 2 |
| Services | ||
| Services | instant open banking payments, QR code payments, SMS payment links, web dashboard for payment management, POS system integration | Not tracked yet |
| Target Customers | ||
| Target Customers | retail businesses, restaurants, hair and beauty salons, automotive services, clinics, tradespeople | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Instant Payments, Open Banking, Merchant Services, Payment Processing, Fee Reduction, Bank App Integration, Digital Payments, SME Solutions, Strong Customer Authentication, Cashflow Optimization, Contract-free Solutions, Fraud Prevention, Pay-as-you-go Model, B2B Services | Payment Solutions, Digital Payments, Cash Payments, ATM Services, POS Solutions, Internet Payment Gateway, Merchant Services, Card Issuance, Financial Technology, Secure Payments, Innovative Payments, Mobile Payments |
| Website | ||
| Website | paywithatoa.co.uk | hitachi-payments.com |
About Atoa
Atoa, founded in 2022 and headquartered in the United Kingdom, is making waves in the finance and fintech landscapes with its innovative approach to payments. The company's solution allows consumers to pay in-store using their existing bank apps, enabling businesses to save up to 60% on transaction...
About Hitachi Payment Services Pvt. Ltd.
Hitachi Payment Services Pvt. Ltd. is a leading payment solutions provider in the financial services industry. Founded in 2008 and headquartered in India, the company offers a comprehensive array of technology-led payment solutions for both cash and digital payments. With a strong focus on customer...
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BounceWatch watches Atoa and Hitachi Payment Services Pvt. Ltd. for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Atoa and Hitachi Payment Servic... — by email.
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Compiled from the BounceWatch company index. We last looked at Atoa on 5 Sep 2025, and Hitachi Payment Services Pvt. Ltd. on 14 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.