BLUP® is the older company (2014 vs 2013); Axel Arigato is the larger of the two.
Side-by-Side Comparison
| Metric | Axel Arigato | BLUP® |
|---|---|---|
| Founded | ||
| Founded | 2014 | 2013 older |
| Headquarters | ||
| Headquarters | Gothenburg, Sweden | London, United Kingdom |
| Employees | ||
| Employees | 205 larger | 10 |
| Industry | ||
| Industry | Fashion, Footwear | Design, Social Media |
| Funding Stage | ||
| Funding Stage | Series B | Not tracked yet |
| Total Funding | ||
| Total Funding | $7.50M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 2 | Not tracked yet |
| Services | ||
| Services | Online retail of sustainable fashion and footwear | Not tracked yet |
| Target Customers | ||
| Target Customers | Fashion-conscious consumers seeking sustainable and trendy apparel and footwear | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Footwear Design, Ready-to-wear Fashion, Retail Partnerships, Global Perspective, Creative Collaborations, Cultural Initiatives, Curated Experiences, Sustainable Production, Weekly Product Launches, High-quality Materials, Diversity Representation, Brand Positioning, Visual Storytelling, Artistic Expression | Motion Video, 3D, Branding, Web Design, Tech Experiences, Cultural Innovation, Immersive Experiences, Creative Vision, User Experience Design, Artistic Creations |
| Website | ||
| Website | axelarigato.com | studioblup.com |
About Axel Arigato
Axel Arigato is a Swedish fashion and footwear startup that was founded a decade ago. The company's slogan "Product, art, and entertainment" encapsulates its dedication to celebrating the intersectionality of design, music, and art. Axel Arigato's range of footwear and ready-to-wear products is a te...
About BLUP®
Studio BLUP® is a creative company that has been redefining culture since 2013 through groundbreaking motion video, 3D, branding, web, and tech experiences within the Design and Social Media industries. The company's approach involves immersing themselves deeply into trends, connecting with new cult...
We will tell you when either one moves
BounceWatch watches Axel Arigato and BLUP® for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Axel Arigato and BLUP® — by email.
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Compiled from the BounceWatch company index. We last looked at Axel Arigato on 25 Mar 2025, and BLUP® on 28 Oct 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.