Bloom & Wild
Europe's #1 online flower company, home to the Bloom & Wild, bloomon and Bergamotte brands, trading across 8 countries
286 employees · est. 2013 · London, United Kingdom
bloomon
The happiness of great flowers — every day.
92 employees · est. 2014 · Amsterdam, The Netherlands
Bloom & Wild is the older company (2013 vs 2014); Bloom & Wild is the larger of the two.
Side-by-Side Comparison
| Metric | Bloom & Wild | bloomon |
|---|---|---|
| Founded | ||
| Founded | 2013 older | 2014 |
| Headquarters | ||
| Headquarters | London, United Kingdom | Amsterdam, The Netherlands |
| Employees | ||
| Employees | 286 larger | 92 |
| Industry | ||
| Industry | E-Commerce, Logistics and Delivery | E-Commerce, Internet, Lifestyle |
| Funding Stage | ||
| Funding Stage | Series D | Acquired |
| Total Funding | ||
| Total Funding | $126.25M | $138.40M |
| Funding Rounds | ||
| Funding Rounds | 6 | 6 |
| Services | ||
| Services | Flower and Plant Delivery, Gift and Hamper Delivery, Gift Subscription Services, Personalized Advertising | flower delivery, flower subscriptions, gift services, floral designs |
| Target Customers | ||
| Target Customers | Individual Consumers, Gift Buyers, Subscribers for Regular Deliveries, Environmentally Conscious Shoppers | individual consumers, gift givers, event planners, flower enthusiasts |
| Taxonomy | ||
| Taxonomy | Online Flower Delivery, Letterbox Flowers, Direct To Consumer, Floral Industry Innovation, Predictive Analytics, Customer Experience Enhancement, Venture Capital Fundraising, Retail Partnerships, Tech-Driven Business, Bricks And Mortar Integration, Pan-European Expansion, Startup Growth, Tech Nation Future Fifty, Corporate Acquisitions | Online Florist, Floral Gifts, Floral Design, Seasonal Flowers, Direct-to-Consumer, Climate Neutral, B Corp Certified, Fresh Flower Delivery, Smart Care Tips, Customer Focus, Service Excellence, Flower Subscription, Growth And Acquisition |
| Website | ||
| Website | bloomandwild.com | bloomon.nl |
About Bloom & Wild
Bloom & Wild, established in 2013 and headquartered in the United Kingdom, stands as Europe's #1 online flower company with a mission to revolutionize the $60B global flower industry. Known for its innovative letterbox flowers and the Thoughtful Marketing Movement, the company seeks to enhance custo...
About bloomon
bloomon, founded in 2014 and headquartered in The Netherlands, is an online floral delivery service that specializes in delivering floral gifts. Their offerings range from modern arrangements to classic bouquets, all carefully curated by floral designers using the best seasonal flowers. The company'...
We will tell you when either one moves
BounceWatch watches Bloom & Wild and bloomon for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Bloom & Wild and bloomon — by email.
Frequently Asked Questions
Compare Bloom & Wild with someone else
Start typing a company name or domain.
Related Comparisons
Compiled from the BounceWatch company index. We last looked at Bloom & Wild on 29 Apr 2026, and bloomon on 8 Jun 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.