Upstock
Foodservice marketplace ★ For wholesale buyers & suppliers in foodservice, hospitality, grocery, FMCG
29 employees · est. 2020 · New Zealand
Upstock is the older company (2021 vs 2020); Cajoo is the larger of the two.
Side-by-Side Comparison
| Metric | Cajoo | Upstock |
|---|---|---|
| Founded | ||
| Founded | 2021 | 2020 older |
| Headquarters | ||
| Headquarters | Paris, France | New Zealand |
| Employees | ||
| Employees | 73 larger | 29 |
| Industry | ||
| Industry | E-Commerce, Food and Beverage, Retail | Hospitality |
| Funding Stage | ||
| Funding Stage | Acquired | Not tracked yet |
| Total Funding | ||
| Total Funding | $139.00M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 3 | Not tracked yet |
| Services | ||
| Services | casino reviews and rankings, bonus analysis and comparison, online gaming platform evaluation, customer support evaluation | Not tracked yet |
| Target Customers | ||
| Target Customers | online casino players, gambling enthusiasts, potential online gamblers | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Quick Commerce, Grocery Delivery, Dark Stores, Customer Convenience, Local Products, Electric Scooters, Sustainable Products, Urban Logistics, Fast Delivery, Employee Welfare | Foodservice, B2B ECommerce, Wholesale, Marketplace, Hospitality, Restaurant Technology, Inventory Management, Food & Beverage, Accounting Automation |
| Website | ||
| Website | cajoo.eu | upstock.app |
About Cajoo
Cajoo, renowned for its slogan "Acquired by Flink in June 2022," stands as the sole French contender in the burgeoning quick commerce sector. Established in February 2020 by founders Henri Capoul, Jérémy Gotteland, and Guillaume Luscan, Cajoo embarked on a mission to redefine everyday grocery shopp...
About Upstock
Upstock is a foodservice marketplace catering to buyers and suppliers in the foodservice, hospitality, and grocery industries. The platform aims to streamline wholesale ordering, payments, and logistics, offering a range of features such as automated invoicing, real-time order status, and a vast sel...
We will tell you when either one moves
BounceWatch watches Cajoo and Upstock for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Cajoo and Upstock — by email.
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Compiled from the BounceWatch company index. We last looked at Cajoo on 1 Apr 2026, and Upstock on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.