Critical Mass
We design experiences for brands we love. Anywhere we go, digital is our home. Canada + The World, Since ’96.
1840 employees · est. 1996 · Calgary, Canada
Critical Mass is the older company (1996 vs 2018); Critical Mass is the larger of the two.
Side-by-Side Comparison
| Metric | Critical Mass | Interactive Paper |
|---|---|---|
| Founded | ||
| Founded | 1996 older | 2018 |
| Headquarters | ||
| Headquarters | Calgary, Canada | Vienna, Austria |
| Employees | ||
| Employees | 1840 larger | 11 |
| Industry | ||
| Industry | Advertising, Creator Economy, Design | Advertising, Information Technology, Internet |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Not tracked yet |
| Total Funding | ||
| Total Funding | Not tracked yet | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | Not tracked yet |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Digital Agency, Brand Experience Design, Customer Insight, Technology Stack, AI Implementation, Media Orchestration, Global Presence, Creative Talent, Friendly Culture, Brand Partnerships, Data-driven Strategies | Interactive Marketing, Digital Advertising, Engagement Experiences, Consumer Insights, Brand Loyalty, Immersive Storytelling, Data-driven Marketing, Interactive Content Creation, Analog-digital Integration, User Participation, Augmented Reality, Transparent Campaign Reporting |
| Website | ||
| Website | criticalmass.com | interactivepaper.com |
About Critical Mass
Critical Mass is a global digital agency founded in Canada in 1996. With 1,500 employees across 12 offices worldwide, they specialize in providing full-service digital capabilities for renowned brands such as Apple, Nike, Diageo, and Airbnb. Their focus lies in creating connected digital ecosystems...
About Interactive Paper
Interactive Paper is a transformative force in advertising, offering a seamless integration of analog and digital realms to create captivating and engaging interactive experiences. By enabling consumers to connect with content through touch points on the paper using their mobile devices, the company...
We will tell you when either one moves
BounceWatch watches Critical Mass and Interactive Paper for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Critical Mass and Interactive Paper — by email.
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Compiled from the BounceWatch company index. We last looked at Critical Mass on 12 Sep 2024, and Interactive Paper on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.