Side-by-Side Comparison
| Metric | Dscout | P&K Research |
|---|---|---|
| Founded | 2011 | 1957 |
| Headquarters | Chicago, United States | Chicago, United States |
| Employees | 310 | 116 |
| Industry | Not tracked yet | Information Technology |
| Funding Stage | Series C | Not tracked yet |
| Total Funding | $81.00M | Not tracked yet |
| Funding Rounds | 4 | Not tracked yet |
| Business Model | SaaS, B2B, Platform | Not tracked yet |
| Revenue Model | Subscription, Usage Based, Service Fee | Not tracked yet |
| Services | Usability testing, Real-time intercepts, Field and diary studies, Media-rich surveys, AI-moderated interviews, Competitive and market research, Discovery research | Not tracked yet |
| Target Customers | Design researchers, Product designers, Market researchers, Businesses involved in iterative product development, Companies needing user feedback for prototyping and product design | Not tracked yet |
| Taxonomy | Research Technology, Experience Research, Enterprise Teams, Human Signals, AI Research, Qualitative Research, Mobile Research, In-context Research, Usability Testing, Diary Studies, Participant Management, Participant Recruiting, AI Model Training, AI Moderation, AI Evaluations | Sensory Science, Consumer Testing, Qualitative Research, Quantitative Research, In-context Research, Consumer Engagement, Global Brands, Start-ups, Beverage Industry, Personal Care Industry, Consumer Insights, Research Customization |
| Website | dscout.com | pk-research.com |
About Dscout
Dscout is pioneering the realm of research technology, emphasizing the need for "The human signal your roadmap is missing." Founded in 2011, this United States-based company has carved a niche by helping renowned brands like Spotify, Microsoft, Airbnb, and Salesforce gain insights into consumer beha...
About P&K Research
P&K Research P&K Research is a pioneering company in sensory science and consumer testing, with a rich history dating back to 1957. Their expertise in the food, beverage, and personal care industries, coupled with their trusted research methods, enables them to assist leading global brands as well...
Frequently Asked Questions
Track both companies in real time
Signal Tracker monitors Dscout, P&K Research, and millions of companies for 40+ signal types.