Fanplayr
Increase Conversion Rate and Net Revenue Per Customer For Websites & eCommerce
51 employees · est. 2012 · Palo Alto, United States
Groovinads
Boost the results of your campaigns with Artificial Intelligence
43 employees · est. 2009 · Mexico
Groovinads is the older company (2012 vs 2009); Fanplayr is the larger of the two.
Side-by-Side Comparison
| Metric | Fanplayr | Groovinads |
|---|---|---|
| Founded | ||
| Founded | 2012 | 2009 older |
| Headquarters | ||
| Headquarters | Palo Alto, United States | Mexico |
| Employees | ||
| Employees | 51 larger | 43 |
| Industry | ||
| Industry | AI, Analytics, Big Data | Advertising, E-Commerce |
| Funding Stage | ||
| Funding Stage | Debt Financing | Seed |
| Total Funding | ||
| Total Funding | $8.50M | $25.00K |
| Funding Rounds | ||
| Funding Rounds | 5 | 1 |
| Services | ||
| Services | Data Analytics, On-Site Targeting, Messaging Services, Merchandising Solutions, Privacy ID | Not tracked yet |
| Target Customers | ||
| Target Customers | Ecommerce Businesses, Telecom Companies, Utilities Providers, Automotive Industries, Travel Companies, Media Firms, Financial Services, Betting and Gaming Companies | Not tracked yet |
| Taxonomy | ||
| Taxonomy | ECommerce Conversion Optimization, Behavioral Data Analytics, Personalized Recommendations, Ad Targeting, Lead Generation, Retargeting Strategies, Customer Retention, Cart Abandonment Prevention, Real-time Segmentation, Advanced Segmentation Technology, Visitor Experience Personalization, Offer Profit Optimization, SaaS Solutions | Digital Advertising, Technology, Intelligent Dynamic Ads, Audience Targeting, Campaign Optimization, Audience Segmentation, Contextual Targeting, Geo-location Targeting, Look-alike Segmentation, Product Interest Segmentation, Decision Engine, Click Through Rates, Conversions |
| Website | ||
| Website | fanplayr.com | groovinads.com |
About Fanplayr
Fanplayr is an innovative player in the fields of AI, Analytics, Big Data, E-Commerce, and AdTech. Their core offering revolves around leveraging behavioral data through advanced machine learning and AI technologies to enhance the customer experience on eCommerce platforms. The company aims to boost...
About Groovinads
Groovinads is a Mexico-based startup established in 2009, focused on revolutionizing the digital advertising landscape. The company's slogan "We are your partners in digital advertising. We enhance the outcomes of your campaigns with the best technology" encapsulates its mission to provide intellige...
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Funding, hiring, leadership and stack changes at Fanplayr and Groovinads — by email.
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Compiled from the BounceWatch company index. We last looked at Fanplayr on 24 Mar 2026, and Groovinads on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
