Grocery TV
The largest digital advertising network in U.S. grocery.
54 employees · est. 2016 · Austin, United States
retailmediatools
Retail Media Infrastructure as a Service - as if built in-house
18 employees · est. 2021 · Germany
Grocery TV is the older company (2016 vs 2021); Grocery TV is the larger of the two.
Side-by-Side Comparison
| Metric | Grocery TV | retailmediatools |
|---|---|---|
| Founded | ||
| Founded | 2016 older | 2021 |
| Headquarters | ||
| Headquarters | Austin, United States | Germany |
| Employees | ||
| Employees | 54 larger | 18 |
| Industry | ||
| Industry | Advertising, Retail, Marketing | Advertising, Information Technology |
| Funding Stage | ||
| Funding Stage | Series B | Not tracked yet |
| Total Funding | ||
| Total Funding | $35.03M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 3 | Not tracked yet |
| Services | ||
| Services | Not tracked yet | Retail Media Infrastructure as a Service, Sponsored Products, Display/Native Ads, Campaign Management, Promotions and Discounts, Auctioning/Bidding System, Couponing |
| Target Customers | ||
| Target Customers | Not tracked yet | Retailers, Advertisers, Marketing Departments, eCommerce Platforms, Mobile Apps, In-store Retail Locations |
| Taxonomy | ||
| Taxonomy | Digital Advertising, In-store Advertising, Retail Media, Demand-side Platforms, Brick-and-mortar Stores, Shopping Behavior, Digital Advertising Campaigns, Retail Partnerships, Shopper Engagement, In-store Displays, Audience Targeting, Brand Marketing, Grocery Industry, Advertising Integration, Revenue Generation | Retail Media Platform, Sponsored Products, Display Ads, Native Advertising, Promotions And Discounts, Digital Signage, In-Store Advertising, Personalized Offers, Personalized Leaflets, Brand Pages, Retail Technology, Cloud Native, API Solutions, Retail Advertising, Advertising Revenue Optimization |
| Website | ||
| Website | grocerytv.com | retailmediatools.com |
About Grocery TV
Grocery TV is the largest digital advertising network in the U.S. grocery industry, boasting over 22,000 displays in various grocery stores across the country and partnerships with more than 200 retailers. Founded in 2016, the company has become a key player in the Advertising sector. Its recent Ser...
About retailmediatools
retailmediatools, founded in 2021 and headquartered in Germany, is a pioneering player in the Advertising and Information Technology sectors. Their slogan, "Retail Media Infrastructure as a Service - as if built in-house," encapsulates their value proposition of enabling retailers to maximize advert...
We will tell you when either one moves
BounceWatch watches Grocery TV and retailmediatools for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Grocery TV and retailmediatools — by email.
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Compiled from the BounceWatch company index. We last looked at Grocery TV on 12 Sep 2024, and retailmediatools on 8 Apr 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.