Helium
We help businesses integrate data and experience to drive conversion, improve retention and optimise marketing budgets.
84 employees · est. 2017 · Australia
WordStream by LocaliQ
Use our free tools and 20-Minute Work Week to create, optimize, manage and measure high-performing paid search and paid social campaigns
69 employees · est. 2007 · Mclean, United States
WordStream by LocaliQ is the older company (2017 vs 2007).
Side-by-Side Comparison
| Metric | Helium | WordStream by LocaliQ |
|---|---|---|
| Founded | ||
| Founded | 2017 | 2007 older |
| Headquarters | ||
| Headquarters | Australia | Mclean, United States |
| Employees | ||
| Employees | 84 | 69 |
| Industry | ||
| Industry | Advertising, Analytics, Cloud Infrastructure | Advertising, SaaS, Marketing |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Acquired |
| Total Funding | ||
| Total Funding | Not tracked yet | $175.07M |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | 7 |
| Services | ||
| Services | Not tracked yet | Google Ads Performance Grader, Facebook Ads Performance Grader, Free Keyword Tool, Website Grader, Benchmark and Optimization Guides |
| Target Customers | ||
| Target Customers | Not tracked yet | Businesses seeking improved customer conversion, Marketing Agencies, Multi-location Businesses, PPC and SEO Professionals |
| Taxonomy | ||
| Taxonomy | Data Integration, Experience Integration, Conversion Rate Optimization, Retention Improvement, Marketing Budget Optimization, Personalization, Program Management, Website Development, Web Analytics, Audience Management, Adobe Analytics, Adobe Audience Manager, Adobe Target, Adobe Experience Manager | Paid Search Campaigns, Paid Social Campaigns, PPC Management, Google Ads, Facebook Ads, Keyword Research, Performance Analysis, Marketing Strategies, Automated Campaigns, Digital Advertising Tools, Growth Marketing Platform, Search Marketing, Ad Performance Grading, Marketing Software |
| Website | ||
| Website | iamhelium.com.au | wordstream.com |
About Helium
Helium is a digital marketing personalization consultancy founded in 2017 and headquartered in Australia. The company focuses on integrating data and experience to drive conversion, improve retention, and optimize marketing budgets. Their slogan, "We help businesses integrate data and experience to...
About WordStream by LocaliQ
WordStream by LocaliQ is a pioneering company in the realm of Advertising, SaaS, and Marketing. Founded in 2007, this United States-based company revolutionizes digital marketing strategies with a focus on paid search and social campaigns. Utilizing their renowned 20-Minute Work Week methodology, W...
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Funding, hiring, leadership and stack changes at Helium and WordStream by LocaliQ — by email.
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Compiled from the BounceWatch company index. We last looked at Helium on 14 Sep 2024, and WordStream by LocaliQ on 24 May 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.