HyperFinity
Decision intelligence to help retailers sell the right products, to the right people, for the right price.
32 employees · est. 2019 · Leeds, United Kingdom
PreciseTarget
We unleash the growth potential of emerging brands - one shirt, one dress, and one brand fan at a time.
19 employees · est. 2016 · Bethesda, United States
PreciseTarget is the older company (2019 vs 2016).
Side-by-Side Comparison
| Metric | HyperFinity | PreciseTarget |
|---|---|---|
| Founded | ||
| Founded | 2019 | 2016 older |
| Headquarters | ||
| Headquarters | Leeds, United Kingdom | Bethesda, United States |
| Employees | ||
| Employees | 32 | 19 |
| Industry | ||
| Industry | AI, Analytics, Big Data | AI, Big Data, E-Commerce |
| Funding Stage | ||
| Funding Stage | Seed | Series C |
| Total Funding | ||
| Total Funding | Not tracked yet | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 1 | 9 |
| Services | ||
| Services | A centralized AI platform for making profitable, data-driven pricing, marketing, and loyalty decisions in retail., Utilizing AI to connect business decisions across marketing, pricing, retail media, and product range for retail success., Helping retailers optimize decisions across multiple functions and channels with a focus on data-driven decisions. | Not tracked yet |
| Target Customers | ||
| Target Customers | Leading retailers and brands who seek to leverage data and AI to optimize pricing, marketing, assortment, and retail media decisions. | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Decision Intelligence, Retail Analytics, AI In Retail, Retail Pricing, Retail Marketing, Retail Loyalty Programs, User Interface Design, Retail Data Science, Merchandising, Retail Supply Chain, Personalization, Customer Journey Analysis, Retail Strategy, Recommendation Engines, Customer Experience Optimization | Data Science, Retail Analytics, Customer Acquisition, Customer Retention, Data Partnerships, High Growth Brands, Revenue Growth, Programmatic Approach, Consumer Transactions, Cross-merchant Taste Graphs, Customer Profiling, Data-driven Marketing, Partner Integrations |
| Website | ||
| Website | hyperfinity.ai | precisetarget.com |
About HyperFinity
HyperFinity is a United Kingdom-based startup founded in 2019. The company's slogan "Decision intelligence to help retailers sell the right products, to the right people, for the right price," encapsulates its focus on assisting retailers in leveraging their data through analytics and AI. HyperFinit...
About PreciseTarget
PreciseTarget is a data partner for high-growth brands, founded in 2016. The company's slogan, "We unleash the growth potential of emerging brands - one shirt, one dress, and one brand fan at a time," reflects its mission to provide acquisition audiences focused on delivering higher LTV customers an...
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Compiled from the BounceWatch company index. We last looked at HyperFinity on 25 Feb 2025, and PreciseTarget on 4 Dec 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.