WishlistX
Connecting content creators, shoppers, and brands to enable performance marketing with influencers.
6 employees · est. 2022 · Berlin, Germany
Kyra is the older company (2017 vs 2022); Kyra is the larger of the two.
Side-by-Side Comparison
| Metric | Kyra | WishlistX |
|---|---|---|
| Founded | ||
| Founded | 2017 older | 2022 |
| Headquarters | ||
| Headquarters | London, United Kingdom | Berlin, Germany |
| Employees | ||
| Employees | 123 larger | 6 |
| Industry | ||
| Industry | Entertainment | E-Commerce, Payments |
| Funding Stage | ||
| Funding Stage | Series A | Pre Seed |
| Total Funding | ||
| Total Funding | $22.30M | $1.10M |
| Funding Rounds | ||
| Funding Rounds | 3 | 1 |
| Services | ||
| Services | End-to-end influencer campaign execution, AI-driven creator matching, Real-time campaign tracking, Data analytics and performance reporting, Content creation and management | affiliate marketing platform, real-time earnings tracking, link management, product collection creation, payout processing, influencer onboarding, brand collaboration |
| Target Customers | ||
| Target Customers | Brands seeking scalable influencer marketing, Companies targeting digital-native audiences, Businesses prioritizing cultural relevance, Marketing teams looking for data-driven insights, Brands aiming for global influencer reach | content creators, micro-influencers, fashion and lifestyle influencers, tech enthusiasts, beauty bloggers, home decor advisors, digital marketers |
| Taxonomy | ||
| Taxonomy | Influencer Marketing, AI-Powered Campaigns, Creator Economy, Gen Z Content, Social Media Strategy, Real-Time Performance Tracking, TikTok Creators, Content Production, Campaign Management, Digital Marketing Solutions, Brand Activation, Creator Sourcing, ROI Measurement, Video Content, Global Brands | Performance Marketing, Influencer Marketing, Content Creators, Social Commerce, Online Wishlists, Creator Network, Product Recommendations, Shopping Assistant, Brand Engagement, Consumer Shopping Experience, Online Shopping Strategy |
| Website | ||
| Website | kyra.com | wishlistx.de |
About Kyra
Kyra, founded in 2017 and headquartered in the United Kingdom, positions itself at the forefront of the Entertainment industry by offering scalable solutions in influencer marketing. The company’s slogan, "Influencer marketing that finally scales," underscores its commitment to delivering efficient,...
About WishlistX
WishlistX, founded in 2022 and headquartered in Germany, operates within the E-Commerce and Payments industries. The startup is aptly summarized by its slogan: "Connecting content creators, shoppers, and brands to enable performance marketing with influencers." Its core value proposition lies in enh...
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Funding, hiring, leadership and stack changes at Kyra and WishlistX — by email.
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Compiled from the BounceWatch company index. We last looked at Kyra on 14 Apr 2026, and WishlistX on 11 Sep 2025. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.