Lucky Energy
Freedom to Fly™ Better for you Energy. 5 Super Ingredients. 0 Sugar. 0 Calories.
88 employees · est. 2023 · Austin, United States
SORTED. by The Good Seed
A new kind of soft drink that’s actually better for you. ONE CAN = 30% OF YOUR DAILY FIBRE NEEDS
3 employees · est. 2015 · Melbourne, Australia
SORTED. by The Good Seed is the older company (2023 vs 2015); Lucky Energy is the larger of the two.
Side-by-Side Comparison
| Metric | Lucky Energy | SORTED. by The Good Seed |
|---|---|---|
| Founded | ||
| Founded | 2023 | 2015 older |
| Headquarters | ||
| Headquarters | Austin, United States | Melbourne, Australia |
| Employees | ||
| Employees | 88 larger | 3 |
| Industry | ||
| Industry | Food and Beverage | Food and Beverage |
| Funding Stage | ||
| Funding Stage | Seed | Not tracked yet |
| Total Funding | ||
| Total Funding | $12.00M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 2 | Not tracked yet |
| Services | ||
| Services | Energy drink production, Digital accessibility enhancements, Merchandising and promotional events, Retail and online sales | Not tracked yet |
| Target Customers | ||
| Target Customers | Individuals with disabilities seeking accessible websites, Health-conscious consumers seeking sugar-free drinks, Younger demographic active on social media platforms, Retailers looking to stock innovative beverages | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Energy Drink, Sugar-Free Beverage, Low-Calorie Drink, Health-Conscious Beverages, Superfood Ingredients, Consumer Packaged Goods, Beverage Innovation, Health And Wellness, Functional Drinks, Lifestyle Branding, Retail Distribution | Healthy Beverage, Prebiotic, Fiber Drink, Natural Drink, Low Sugar, Digestive Health, Nutritious Drink, Functional Drink |
| Website | ||
| Website | luckybevco.com | drinksorted.com.au |
About Lucky Energy
Lucky Energy, founded in 2023, is carving a niche in the Food and Beverage industry with a unique proposition: a healthier energy drink option. Emphasizing a 'better-for-you' concept, their beverages boast Zero Sugar, Zero Calories, and include 5 Super Ingredients. Their slogan, "Freedom to Fly™", r...
About SORTED. by The Good Seed
SORTED. by The Good Seed is a Food and Beverage startup founded in 2015 and based in Australia. The company's slogan, "A new kind of soft drink that’s actually better for you. ONE CAN = 30% OF YOUR DAILY FIBRE NEEDS", highlights its unique value proposition - each can provides 30% of the recommended...
We will tell you when either one moves
BounceWatch watches Lucky Energy and SORTED. by The Good Seed for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Lucky Energy and SORTED. by The Good Se... — by email.
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Compiled from the BounceWatch company index. We last looked at Lucky Energy on 27 Jan 2026, and SORTED. by The Good Seed on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
