Optimizely
The all-in-one system for marketing—purpose-built to help teams create & optimize personalized digital experiences, fast
1650 employees · est. 1994 · New York, United States
Xerago
Maximizing impact on our clients’ critical digital priorities. For twenty years and counting.
552 employees · est. 2002 · San Jose, United States
Optimizely is the older company (1994 vs 2002); Optimizely is the larger of the two.
Side-by-Side Comparison
| Metric | Optimizely | Xerago |
|---|---|---|
| Founded | ||
| Founded | 1994 older | 2002 |
| Headquarters | ||
| Headquarters | New York, United States | San Jose, United States |
| Employees | ||
| Employees | 1650 larger | 552 |
| Industry | ||
| Industry | Content Creators, Data Analytics, Marketing | Information Technology, Web3, Marketing |
| Funding Stage | ||
| Funding Stage | Debt Financing | Not tracked yet |
| Total Funding | ||
| Total Funding | $1.20M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 1 | Not tracked yet |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | AI Orchestration Platform, Digital Experience Software, Content Management, Personalization, Experimentation, Commerce, Lead Generation, Web Content Optimization, A/B Testing, Conversion Rate Optimization, Customer Experience Optimization, Marketing Automation, Digital Experience, Feature Experimentation | Digital Impact Consulting, Marketing Technology, AI & Machine Learning, Metaverse, Omnichannel Marketing, Martech Solutions, User Experience, Campaign Management, E-commerce Solutions, Customer Data Platform, Personalization, NFTs & Tokenomics |
| Website | ||
| Website | optimizely.com | xerago.com |
About Optimizely
Optimizely, founded in 1994, positions itself as a cutting-edge solution in the Content Creators, Data Analytics, and Marketing industries. With the slogan "The all-in-one system for marketing—purpose-built to help teams create & optimize personalized digital experiences, fast," the company targets...
About Xerago
Xerago is a Digital Impact Consulting and Services company, specializing in assisting executives and senior managers in mid-market and large enterprises in determining and delivering impact across their customer-facing digital priorities. The company offers expertise in a wide range of areas such as...
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BounceWatch watches Optimizely and Xerago for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Optimizely and Xerago — by email.
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Compiled from the BounceWatch company index. We last looked at Optimizely on 25 May 2026, and Xerago on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.