Rotaro
A Cult Label Fashion Rental Company disrupting the UK fashion landscape. (Acquired by My Wardrobe HQ)
2-10 employees · est. 2019 · London, United Kingdom
Universal Standard
FASHION FREEDOM. All of US. As we are.
46 employees · est. 2015 · New York, United States
Universal Standard is the older company (2019 vs 2015); Universal Standard is the larger of the two.
Side-by-Side Comparison
| Metric | Rotaro | Universal Standard |
|---|---|---|
| Founded | ||
| Founded | 2019 | 2015 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | New York, United States |
| Employees | ||
| Employees | 2-10 | 46 larger |
| Industry | ||
| Industry | Fashion, Retail, Apparel | Design, E-Commerce, Fashion |
| Funding Stage | ||
| Funding Stage | Seed | Series A |
| Total Funding | ||
| Total Funding | Not tracked yet | $8.50M |
| Funding Rounds | ||
| Funding Rounds | 1 | 3 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Fashion Rental, Sustainable Fashion, Cult Label, UK Fashion, Fashion Consumption, Fashion Expression, Individuality, Carbon-neutral Delivery, Recycled Packaging, Bio-degradable Packaging, Eco-friendly Laundry, Trend Rental, Fashion Sustainability, Circular Fashion Economy | Inclusive Fashion, Size Diversity, Elevated Essentials, Premium Fabrics, Innovative Design, Fashion Revolution, Women Empowerment, Universal Sizing, Style Diversity, Boundary-pushing, Radical Authenticity |
| Website | ||
| Website | rotaro.co.uk | universalstandard.com |
About Rotaro
Rotaro (now MyWardrobeHQ.com) is a disruptive fashion rental platform based in the United Kingdom, founded in 2019. The company aims to revolutionize the way people engage with fashion by promoting renting over traditional purchasing. Their slogan, "A Cult Label Fashion Rental Company disrupting the...
About Universal Standard
Universal Standard is a FASHION FREEDOM brand that aims to provide accessible and inclusive fashion for all, irrespective of size. Founded in 2014, the company has disrupted the E-Commerce and Fashion industries with its commitment to innovation, quality, and fit. The recent Series A investment rece...
We will tell you when either one moves
BounceWatch watches Rotaro and Universal Standard for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Rotaro and Universal Standard — by email.
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Compiled from the BounceWatch company index. We last looked at Rotaro on 12 Sep 2024, and Universal Standard on 14 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.