Very Good Light
Redefining masculinity for a new generation
7 employees · est. 2016 · New York, United States
VIOLET GREY is the older company (2016 vs 2012); VIOLET GREY is the larger of the two.
Side-by-Side Comparison
| Metric | Very Good Light | VIOLET GREY |
|---|---|---|
| Founded | ||
| Founded | 2016 | 2012 older |
| Headquarters | ||
| Headquarters | New York, United States | Los Angeles, United States |
| Employees | ||
| Employees | 7 | 36 larger |
| Industry | ||
| Industry | Fashion, Health and Wellness, Wellness Beauty | E-Commerce, Fashion, Retail |
| Funding Stage | ||
| Funding Stage | Pre Seed | Debt Financing |
| Total Funding | ||
| Total Funding | $1.25M | $29.18M |
| Funding Rounds | ||
| Funding Rounds | 2 | 6 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Beauty, Masculinity, Youth, Gender Norms, Diversity, Media Coverage, Changing Perceptions, Modern Masculinity, Empowered Individuals | Beauty, Commerce, Content, Luxury, Los Angeles, Boutique, Venture-backed, Global Readership, Melrose Place, Edit Of The Best In Beauty |
| Website | ||
| Website | verygoodlight.com | violetgrey.com |
About Very Good Light
Very Good Light is a pioneering force at the convergence of beauty and masculinity, having emerged as a trailblazer since its establishment in 2016. The brand's resonance is reflected in its extensive media coverage, including acknowledgement in notable publications such as the New York Times, Los A...
About VIOLET GREY
VIOLET GREY is a Los Angeles, California based venture-backed company in the fields of E-Commerce, Fashion, and Retail. Established in 2012, it has garnered a large global readership in over 170 countries and operates as a luxury shopping destination for top-tier beauty products. The company recentl...
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