China
杭州树熊网络有限公司 is a leading provider of commercial intelligent Wi-Fi products and solutions in China. Founded in 2012, the company focuses on integrating traditional Wi-Fi technology with the internet to help businesses understand and better serve their customers. Its clients include popular restaurant brands such as 肯德基 (KFC), 赛百味 (Subway), 华莱士 (Hua Lai Shi), 黄记煌, and 满记甜品 (Man Ji Dessert), as well as well-known coffee chains like 两岸咖啡, 漫咖啡, and 上岛咖啡. The company has also partnered with large shopping malls, cinema chains, and major exhibitions. As of December 2015, there were 200,000 树熊热点 (Free Wi-Fi spots) nationwide, with 150,000 merchants using the service, and over 100 million consumers connecting to 树熊Wi-Fi.
In July 2014, the company collaborated with 支付宝 (Alipay) to create the first "Future Life Square" in 杭州国际旅游综合体西溪天堂 (Hangzhou International Tourism Complex Xixi Paradise), integrating commercial Wi-Fi with merchants' businesses. In November 2014, it joined the Wireless Zhejiang Wi-Fi Industry Alliance with major telecom operators such as 中国电信 (China Telecom), 中国联通 (China Unicom), and 中国移动 (China Mobile), becoming the only commercial Wi-Fi company at the time to do so.
In October 2015, the company developed RTP real-time proximity marketing technology, incorporating smart Wi-Fi technology and big data to launch the FiTOWN Commercial Circle Intelligent Operation Platform, aiming to activate commercial circles' ecosystems. In June 2016, 树熊网络 raised a significant $20 million Series B investment from 联建光电 (Union Optech) and 德塔资本 (Delta Capital), making it the largest B-round funding in commercial Wi-Fi history to date. The founding team, with backgrounds from top internet companies such as Alibaba and Taobao, brings strong technical and product development capabilities, backed by a robust research and development team holding over 50% of the personnel.
The company's achievements in Wi-Fi technology and its strategic partnerships with key players in the industry position it well for future growth and market leadership. With its strong investment support from Wanglu Technology, G5 Capital, EPVC, WiTown, and River Capital, 杭州树熊网络有限公司 can continue to expand its footprint and technological innovation in the enterprise Wi-Fi space.
