Adelphic

Adelphic is a leading subscription-based omnichannel demand-side platform, recognized as an AdExchanger Programmatic Power Player. Major agencies, brands, and large media buyers rely on the self-service software solution to execute programmatic advertising campaigns across CTV, desktop, mobile, audio, and digital out-of-home (DOOH) each day.

With a customer satisfaction rate of 95%, Adelphic also delivers global scale, with access to leading ad inventory providers. Adelphic bypasses the limitations of user identification across all digital devices, delivering rich, nuanced portraits of real people, instead of cookies.

Adelphic is owned by Viant®, a leading people-based advertising software company that enables ad buyers to plan, create, execute, and measure their omnichannel digital advertising investments.

Founded in 2010 and headquartered in the United States, the company secured a significant $11.00M Series B investment on 17 December 2014, with participation from Blue Chip Venture Company, GV, and Matrix. This investment underscores the industry's confidence in Adelphic's vision and potential for growth in the advertising, mobile, and marketing sectors.