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Adimo logo — We make marketing shoppable

Adimo

We make marketing shoppable

Founded 2012 United Kingdom Glasgow, United Kingdom 40 employees Venture round Total: $2.54M E-Commerce, Internet +2

General Information

Company Name Adimo
Founded Year 2012
Location United Kingdom Glasgow, United Kingdom
Employees 40
Industries E-Commerce, Internet, Platforms +1
Funding Stage Venture round
Social

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About Adimo

Adimo is a UK-based startup with the slogan "We make marketing shoppable". Founded in 2012, the company operates in the E-commerce, Internet, and Marketing industries. Adimo's key focus is on integrating with any form of marketing to make it shoppable. The startup addresses a significant challenge in FMCG/CPG marketing by facilitating product choice but neglecting the buying process. Adimo effectively addresses this issue by enabling consumers to add products directly to their online grocery basket for later purchase, effectively time-shifting the purchasing hassle. Scottish Enterprise and First Party Capital are the recent investors who participated in the Venture Round investment on 30 August 2023.

Business keywords: shoppable marketing, FMCG, CPG, online grocery, technology integration, shopper experience

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round Undisclosed 2
Scottish Enterprise First Party Capital
Scottish Enterprise, First Party Capital
30 Aug 2023
Seed Round £1.54M 6
Maven Capital Partners Scottish Enterprise ESM Investments
Maven Capital Partners, Scottish Enterprise +4
04 Mar 2021
Seed Round £1.00M 2
Scottish Investment Bank, Paddy Griffith
21 Feb 2017

Adimo Alternatives & Competitors

View All Alternatives
Adimo vs
Shopperations Research & Technology
Shopperations Research & Technology United States

Intelligent Marketing Operations

Venture round
6 employees
Internet, Retail
Adimo vs
Videolity
Videolity United Kingdom

We are creating shoppable videos!

Non Equity Assistance
5 employees
Advertising, Computer Vision
Adimo vs
Swaven - Acquired by MikMak, March 2023
Swaven - Acquired by MikMak, March 2023 France

Make all your digital brand contents shoppable, online & offline.

10 employees
Advertising, Analytics
View all alternatives

FAQ About Adimo

We make marketing shoppable
Adimo was founded in 2012.
Adimo is headquartered in Glasgow, United Kingdom.
Adimo operates in E-Commerce, Internet, Platforms and Marketing. Its work centres on shoppable marketing, FMCG, CPG and online grocery.
Adimo has approximately 40 employees.
Adimo has completed 3 funding rounds, raising a total of $2.54M. The latest funding stage is Venture round.
Top alternatives and competitors to Adimo include Shopperations Research & Technology, Videolity, Swaven - Acquired by MikMak, March 2023, Jeeb, ZAPPIT | Powering Up Promotions. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Adimo and Shopperations Research & Technology are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Adimo, https://bouncewatch.com/company/adimo, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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