Amplitude logo — We help companies build better products.

Amplitude

We help companies build better products.

Founded 2012 United States San Francisco, United States 1010 employees IPO Total: $336.13M Analytics, Big Data +3

General Information

Company Name Amplitude
Founded Year 2012
Location United States San Francisco, United States
Employees 1010
Industries Analytics, Big Data, Enterprise Software +2
Funding Stage IPO
Business Model SaaS, B2B, Platform
Revenue Model Subscription, Usage Based, Freemium
Social

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About Amplitude

Amplitude, founded in 2012, is an innovative player in the Analytics, Big Data, and SaaS industries. The company is headquartered in the United States and is renowned for its slogan, "We help companies build better products." This tagline reflects their core mission of empowering businesses to harness the full potential of their products through cutting-edge analytics solutions.

Specializing in Enterprise Software and Information Technology, Amplitude offers tools that enable companies to unlock significant insights, thereby enhancing product development and customer engagement. As of September 1, 2021, the company marked a major milestone with its last significant investment during an IPO.

This strategic move underscores their growth trajectory and commitment to long-term innovation. Amplitude remains an attractive proposition for investors looking for robust opportunities in the tech analytics space, poised for further expansion and influence in the market.

Business keywords: Product Intelligence, Digital Analytics, Product Analytics, Marketing Analytics, Mobile Analytics, Feature Experimentation, Web Experimentation, Session Replay, Voice of Customer, Feature Management, Personalization, A/B Testing, Digital Adoption, Customer Journey Analytics, User Research

Services & Products

AI-powered product and marketing analytics
Feature experimentation and management
Customer journey analysis
Data governance and integrations
Real-time data insights

Target Customers

Startups Enterprises Financial Services B2B Companies Media Organizations Healthcare Providers Ecommerce Businesses Product Managers Marketing Teams

Funding Rounds & Investors (13)

View All
Funding Stage Amount Investors Lead Investors Date
IPO Undisclosed -
01 Sep 2021
Late VC $150.00M 4
Battery Ventures, GIC +2
01 Jun 2021
Series E $50.00M 6
Battery Ventures, Benchmark +4
01 May 2020
Series D $80.00M 5
Battery Ventures, Benchmark +3
01 Dec 2018
Series C $30.00M 3
Battery Ventures, Benchmark +1
01 Aug 2017
Series B $15.00M 6
Battery Ventures, Benchmark +4
01 Jun 2016
Series A $9.00M 6
Benchmark, DCVC +4
01 Aug 2015
Series A Undisclosed -
01 Jan 2015
Seed $2.00M 8
BoxGroup, DCVC +6
01 Jul 2014
Seed Undisclosed 2
Quest Venture Partners, Silicon Badia
01 Sep 2013

View All 13 Funding Rounds

Amplitude Alternatives & Competitors

View All Alternatives
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Userpilot
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Drive user activation, retention, and monetization by turning product data into action.

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FAQ About Amplitude

We help companies build better products.
Amplitude was founded in 2012.
Amplitude is headquartered in San Francisco, United States.
Amplitude operates in Analytics, Big Data, Enterprise Software, Information Technology and SaaS. Its work centres on Product Intelligence, Digital Analytics, Product Analytics and Marketing Analytics. Its customers include Startups, Enterprises and Financial Services.
Amplitude has a SaaS, B2B and Platform business model. Its revenue comes from Subscription, Usage Based and Freemium.
Amplitude has approximately 1010 employees.
Amplitude has completed 13 funding rounds, raising a total of $336.13M. The latest funding stage is IPO.
Amplitude offers: AI-powered product and marketing analytics, Feature experimentation and management, Customer journey analysis, Data governance and integrations, Real-time data insights.
Top alternatives and competitors to Amplitude include UXCam, Coginiti, Userpilot, Coveo Qubit., Mixpanel. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Amplitude and UXCam are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Amplitude, https://bouncewatch.com/company/amplitude, updated 18 May 2026. When citing, please name BounceWatch and link this page.

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