Attrace, founded in 2018, is positioned as a pioneering force in the integration of blockchain technology with marketing strategies through its innovative Referral Protocol for Web3 Assets. Operating on a decentralized and trustless framework, Attrace empowers "word-of-mouth" promotions by leveraging blockchain interactions to facilitate multi-chain and cross-chain referrals. This unique capability not only fosters community connectivity across different platforms but also incentivizes engagement for crypto and NFT projects.
With its Attrace App, the company introduces a referral marketplace allowing widespread participation, potentially opening new revenue streams for users involved in promoting blockchain products. Future plans indicate the protocol's capability for open-sourced integration with other decentralized applications, promising expansive growth prospects.
Following a $2.50M seed investment in May 2021 from investors including Coinstone Capital and John Jansen, Attrace stands at the forefront of creating sustainable marketing ecosystems within the blockchain space.