Products

Signal Tracker Data Platform Data Enrichment API Intelligence desk

Solutions

Inward Investment & Aftercare Deal Origination Executive Search Corporate Development Signal-Based Outbound Competitive Intelligence Funding Signals Competitor Monitoring For Sales Teams For Founders For Agencies For Investors

Explore

Companies Live Signals Markets Trends

Resources

Signal Checker Blog Integrations FAQ Contact
Login Book a demo
Auro logo — Auro is the #1 fitness & wellness app, providing hundreds of...

Auro

Auro is the #1 fitness & wellness app, providing hundreds of on-demand classes, guided by world-class trainers.

Founded 2017 United Kingdom London, United Kingdom 28 employees Venture round Total: $1.21M Health Care, Health and Wellness +1

General Information

Company Name Auro
Founded Year 2017
Location United Kingdom London, United Kingdom
Employees 28
Industries Health Care, Health and Wellness, Sports
Funding Stage Venture round
Social

BounceWatch is an independent company data service, not affiliated with Auro. To contact Auro, visit auro.fit.

Is this your company?

Confirm with your work e-mail, get the Verified badge and keep this profile correct yourself. Search engines and AI assistants read it every day.

Get Verified

How does Auro compare?

A PDF of Auro and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

See a sample report

This takes a few seconds: we look beyond our own index too.

Meeting Auro soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

About Auro

Auro is a mobile fitness & wellness tech solution, founded in 2017 and headquartered in the United Kingdom. The company aims to break down the barriers of wellness by providing access to a range of expert trainers, offering a variety of fitness and wellness content. The company's slogan "#1 fitness & wellness app" reflects its ambition to become a leader in the industry. Auro's recent Venture Round investment of £500.00K on 09 January 2020 was provided by Blackfinch Ventures, indicating investor confidence in the company's potential. Auro's app offers hundreds of home, outdoor, and gym classes, guided by world-class trainers, covering various activities such as HIIT, strength training, outdoor running, yoga, meditation, and more. The platform caters to individuals at different fitness levels, providing structured training plans for beginners and experienced individuals alike. The integration of video guides and the option to pair smartwatches or heart-rate monitors for real-time metric tracking enhances the overall fitness experience. Moreover, users can enjoy motivational music during their workouts through popular streaming platforms. By providing personalized guidance, utilizing intelligent technology, and offering diverse fitness and wellness content, Auro aspires to create an effective and addictive fitness experience for millions of users. The company's dedication to making expert trainers accessible positions it well in the competitive health care industry. Available on both iOS and Android devices, Auro's mission to foster a connected fitness and wellness community aligns with the growing demand for digital solutions in the health and wellness sector.

Business keywords: fitness app, wellness app, on-demand classes, world-class trainers, personalized guidance, HIIT, strength training, outdoor running, yoga, meditation, smartwatch integration, mobile fitness tech, wellness content, guided workouts, music integration

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round £500.00K 1
Blackfinch Ventures
Blackfinch Ventures
09 Jan 2020
Equity Crowdfunding £262.23K 1
Crowdcube
Crowdcube
18 Dec 2018
Seed Round £450.00K 3
Simon Franks, Stefan Glänzer +1
19 Jul 2018

Latest News

View All
Europe’s 20 largest startup funding rounds this year (so far) — Thenextweb
Europe’s 20 largest startup funding rounds this year (so far)
Thenextweb Jul 02, 2025

Auro Alternatives & Competitors

View All Alternatives
Auro vs
The Handle Bar | CYCLE | SCULPT | STRENGTH | FLOW
The Handle Bar | CYCLE | SCULPT | STRENGTH | FLOW United States

Sweat, inspire, transform, RAISE THE BAR

Non Equity Assistance
51 employees
Health and Wellness, Sports
Compare Auro vs The Handle Bar | CYCLE | SCULPT | STRENGTH | FLOW
Auro vs
Yogaia
Yogaia Finland

More than yoga, better than a fitness app. Wellbeing for every body and mind.

Seed
23 employees
Health Care, Health and Wellness
Compare Auro vs Yogaia
Auro vs
Alchemy 365
Alchemy 365 United States

Pursue Your Legend

Venture round
26 employees
Health Care, Health and Wellness
Compare Auro vs Alchemy 365
View all alternatives

FAQ About Auro

Auro is the #1 fitness & wellness app, providing hundreds of on-demand classes, guided by world-class trainers.
Auro was founded in 2017.
Auro is headquartered in London, United Kingdom.
Auro operates in Health Care, Health and Wellness and Sports. Its work centres on fitness app, wellness app, on-demand classes and world-class trainers.
Auro has approximately 28 employees.
Auro has completed 3 funding rounds, raising a total of $1.21M. The latest funding stage is Venture round.
Top alternatives and competitors to Auro include The Handle Bar | CYCLE | SCULPT | STRENGTH | FLOW, Yogaia, Alchemy 365, The Urban Heroes, Fitnesse. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Auro and The Handle Bar | CYCLE | SCULPT | STRENGTH | FLOW are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Auro, https://bouncewatch.com/company/auro, updated 24 October 2024. When citing, please name BounceWatch and link this page.

Analytics cookies (ours + Google). Cookie Policy

Book a demo 30 minutes