Cadena logo — A new way to grow overseas

Cadena

A new way to grow overseas

Founded 2017 United Arab Emirates United Arab Emirates 403 employees Series B Total: $258.25M Data Analytics, Financial Services +3

General Information

Company Name Cadena
Founded Year 2017
Location United Arab Emirates United Arab Emirates
Employees 403
Industries Data Analytics, Financial Services, Fintech +2
Funding Stage Series B
Social

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About Cadena

Cadena is a game-changing startup that provides a comprehensive solution for companies looking to expand their overseas revenue. With a focus on leveraging both human expertise and advanced technology, the company offers a turnkey package covering all aspects of international business growth. This encompasses everything from initial prospecting and account management to ensuring timely payments. Through the Cadena portal, clients gain access to a vast network of relationships across thousands of GCC accounts. This is facilitated by cutting-edge tools such as BuyBeacon™ and IntelliConnect™, which are driven by Artificial Intelligence, as well as locally present sales teams in every region of operation. One of Cadena's standout features is the CadenaPay™ tool, which not only predicts the risk of delayed overseas B2B payments, but also provides Invoice Factoring (Supply Chain Finance) for high-risk invoices. The company boasts an impressive client roster, including Fortune 500 companies, software product and services companies, and top consultancies. Notably, Cadena became a proud Saudi-Emirati entity as of August 2022, indicating its significant expansion and impact. The startup's esteemed reputation is further solidified by its recent recognition as the Best Service Provider 2023 at CSSOPE 2023. Established in 2017, Cadena operates within the domains of Data Analytics, Financial Services, Fintech, Information Technology, and Supply Chain. Headquartered in the United Arab Emirates, the company recently secured a substantial $183.00M Series B investment on 23 December 2024, with support from China Equity, Yusuf Al Hasan, NTEC, and ADCN. This injection of funds signifies a strong vote of confidence in Cadena's potential and positions the company for further growth and success. For more extensive information about Cadena, the interested reader can refer to the company's Wikipedia page.

Business keywords: international business development, AI-driven prospecting tools, overseas revenue growth, Enterprise Sales Team, predictive analytics, B2B payments, invoice factoring, global business growth, market expansion, cross-border sales, enterprise services, business intelligence, market penetration, consulting services

Services & Products

Business Development
Marketing
Payments Management
Local Legal Entity Setup
Account Management
GCC-specific Sales Training
Proprietary AI Technology
Platform

Target Customers

Large Enterprises Fintech Companies Logistics Technology Companies Mid-sized Companies Procurement/Sourcing Teams

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Series B $183.00M 4
China Equity, Yusuf Al Hasan +2
23 Dec 2024
Series A $43.00M 4
Gaorong Capital, China Equity +2
14 Nov 2023
Seed Round $32.00M 6
China Equity, Sid Dhamija +4
01 Mar 2022
Pre Seed Round $250.00K 5
China Equity, Yusuf Al Hasan +3
01 Mar 2021

Cadena Alternatives & Competitors

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Cadena vs
PrimeRevenue
PrimeRevenue United States

Accelerating global commerce by streamlining B2B payments.

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Factris
Factris The Netherlands

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Cadena vs
Photon Commerce
Photon Commerce United States

Instant payments and document artificial intelligence

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FAQ About Cadena

A new way to grow overseas
Cadena was founded in 2017.
Cadena is headquartered in United Arab Emirates.
Cadena operates in Data Analytics, Financial Services, Fintech, Information Technology and Supply Chain. Its work centres on international business development, AI-driven prospecting tools, overseas revenue growth and Enterprise Sales Team. Its customers include Large Enterprises, Fintech Companies and Logistics Technology Companies.
Cadena has approximately 403 employees.
Cadena has completed 4 funding rounds, raising a total of $258.25M. The latest funding stage is Series B.
Cadena offers: Business Development, Marketing, Payments Management, Local Legal Entity Setup, Account Management, GCC-specific Sales Training, Proprietary AI Technology, Platform.
Top alternatives and competitors to Cadena include PrimeRevenue, Factris, Photon Commerce, LSQ, PayMate. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Cadena and PrimeRevenue are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Cadena, https://bouncewatch.com/company/cadena, updated 24 March 2025. When citing, please name BounceWatch and link this page.

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