Canela Media, founded in 2019 and headquartered in the United States, positions itself as a leader in multicultural media, particularly targeting the U.S. Hispanic market. Their diverse offering includes Canela.TV, a free, ad-supported streaming platform delivering culturally relevant content, and Canela Studios, which provides branded content solutions. Additionally, Club Canela introduces an innovative in-app streaming rewards program, further enhancing user engagement.
The company's OTT-first data product, Canela Audience Solutions, utilizes proprietary data to deliver precise targeting, enhancing the reach and engagement of its advertising solutions across its ecosystem and premium OTT partners. The companyβs innovative approach was recognized as it was named aΒ CYNOPSIS 25 of 2025 Winner.
In February 2022, Canela Media secured a $32.00M Series A investment from notable investors including Acrew Capital, BBG Ventures, Link Ventures, Samsung NEXT, Angeles Investors, Mighty Capital, Reinventure Capital, TEGNA Ventures, and Alumni Ventures, reflecting strong investor confidence in its growth potential and business model.